An interaction designer

My name is Wei Zhou, an enthusiast of user experience design, currently finishing my master degree in Carnegie Mellon university, major in interaction design.


Work with me

Wei Zhou is the owner of weidesignoffice.com and founder of hunchdesign.com. I am a senior user experience designer practicing Interaction Design and related disciplines for over 5 years and have been working at Microsoft and Mozilla Corp. I'll be working as a senior consultant and art director for Roundarch this fall.


I am passionate about creating humane, novel and unique experiences. 


Weidesignoffice to me is - Creativity Engineered; Experience Humanized and a Vision Accomplished for my customers!


You can download my resume here,or send me an email if you are a potential client.



Free Designing Policy

Wei design office is a non-profit user experience design firm. Different than other firms, we do great designs for FREE. Your project must meets three criteria for free designing: "First it must be open-source, meaning all my design and code will be unconditionally shared to all human beings; second, the project is initiated from a firm, not an individual;Third, it's an experimental user interface design project." We also provide free design consultancy to everybody.










The Functional Goal: Zero UI

Design is to unfold the nature of a system. A good UI design fits to human's ever-changing flowing mental model. It needs to be simple, transparent and personalized. It is so good that the user barely realize it's presence. It's task-oriented, and barrier-blurred. 


The Emotional Goal: Software as an art form

Software 2.0 is a medium, a utility, a tool, a self-transcending stage and a life-enhancing system, it's functional and experiential, it can be a web app, a desktop app, a game, a media, a SNS...or all together. By using it repeatedly, user appreciate it's very beauty in presence, it encompasses multiple dimensions and crosses mediums. Software literally becomes a new art form. 


The Religion Goal: Ritual

Software 2.0 turns mundane experience into a ritual. Users become both the experience consumers and creators. Software usage becomes a luxurious behavior, and a religion element is needed. 


Software 2.0 UI design needs collaboration

User experience design and user-centered thinking immerses into every aspect of human life, it encompasses and involves designers from different fields, architects, fashion designers, graphic designers,filmmakers,game designer, and mostly importantly, it needs the users' proactive participation. 

Interface Design

I identify user interface navigation, controls, and information that will best support users in achieving their goals.


Design Research

Knowing who will use your application and what they want to achieve is the key to designing useful and engaging interfaces. I use a variety of user analysis techniques to describe your users, identify their goals and tasks, and prioritize functionality.


User Interface Branding

UI Branding incorporates your brand identity, the latest design trends, and understanding of your users' goals, and human factors principles for making important functions easy to find and use.


Development strategy: Innovation is the key

An innovation is the creation of unity in what is diverse by the discovery of unexpected likeness. Innovation is the key force of product development.